cohesive brand experiences crafted collaboratively

Start showing up like the brand you really are

helping to bring your business value & vision together

The scroll-stopping, share-worthy brand you’ve always wanted is closer than you think

We get it—your business has grown, but your branding hasn’t kept up. You’re ready to evolve, but finding the time or knowing where to start feels impossible.

That’s where we come in. By focusing on brand design and messaging together, we help entrepreneurs and small businesses showcase their value and take their brand experience to the next level.

Sara Beukema and Megan Hopkins working for Merit & State.jpg
A COLLABORATIVE CREATIVE STUDIO

Combining design that gets you noticed with messaging that makes an impact

We’re brand strategists and client experience experts, but you can consider us your brand BFFs. Together, we partner with entrepreneurs and small business owners to bring their personality-packed brands to life through compelling copy and purposeful design.

Through close collaboration, we get to know your business inside and out so we can craft a brand that not only reflects the value of your but attracts more of your dream clients. Ready to show up confidently in your business? We’re here to help.

Working together is easy (and fun!)

STEP 1: Discovery

We start by getting to know you, your business, and your goals. Through our streamlined onboarding process and kickoff strategy session, we dig deep to uncover what makes your brand unique.

STEP 2: DEVELOP

With a clear understanding of your vision, we craft cohesive messaging and strategic design that reflects your personality and aligns with your goals. Every detail is tailored to make your brand feel like you.

STEP 3: DELIVER

Your refreshed brand gives you the tools and confidence to connect with dream clients and make your mark. Plus, we’ll equip you with actionable steps to maintain momentum and keep growing beyond launch day.

Get excited to show up as the brand of your dreams.